Commerce 3.0: Empowering Indian Businesses & Entrepreneurs
New technologies are revolutionizing the way people buy and sell. eCommerce platforms, combined with new payment mechanisms, allow for Internet-enabled trade in unprecedented ways. This report provides detailed insights into such trade, how it is already happening in India, and how it differs from traditional (offline) commerce. Using data from eBay and PayPal, we show how these tools allow small retailers to reach global markets.