Bridging Distance for Small Businesses in Central and Eastern Europe


Read eBay’s Central and Eastern European report on how the online platform model of commerce allows small firms in Bulgaria, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Poland, Romania, Slovakia, and Slovenia to expand beyond their home markets, and how:

  • Commercial sellers in the 10 countries covered by the report are more international than the EU28 average.
  • Technology-enabled market integration is promoting the growth of commercial sellers that exceed their country’s GDP growth.
  • Political action is needed to reduce the costs for small and remote retailers in relation to parcel delivery and VAT, to protect the right of small firms to use the online commerce platform model, and to guarantee the ability of platform providers to innovate and serve large customer bases.