This report focuses on independent micro, small and medium-sized enterprises (MSMEs) and entrepreneurs using the eBay platform in Argentina, Brazil, Chile, Colombia, Dominican Republic, Mexico and Peru. Using trade and economic data, the report describes how the online platform model for commerce is allowing MSMEs and entrepreneurs In Latin America and the Caribbean to extend their geographic reach and actively engage with global customers. The research shows that the ability to directly operate in foreign markets creates enterprises capable of achieving growth rates that outpace their domestic economies. In addition, the report includes country-specific policy recommendations aimed at enhancing the ability of technology-enabled MSMEs and entrepreneurs in these countries to access the global market.
Read eBay’s Central and Eastern European report on how the online platform model of commerce allows small firms in Bulgaria, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Poland, Romania, Slovakia, and Slovenia to expand beyond their home markets, and how:
- Commercial sellers in the 10 countries covered by the report are more international than the EU28 average.
- Technology-enabled market integration is promoting the growth of commercial sellers that exceed their country’s GDP growth.
- Political action is needed to reduce the costs for small and remote retailers in relation to parcel delivery and VAT, to protect the right of small firms to use the online commerce platform model, and to guarantee the ability of platform providers to innovate and serve large customer bases.