The Verified Rights Owners Programme (VeRO)

At a Glance

eBay is committed to protecting the intellectual property rights of third parties and providing a safe trading environment for its members. There are a number of ways that an owner’s intellectual property rights can be infringed. These include infringements of trade mark, copyright, patent and design rights.

To address instances of alleged intellectual property infringement on its site, eBay has created the Verified Rights Owner program (VeRO).

  • Intellectual property rights owners can join the VeRO program and submit a Notice of Claimed Infringement (NOCI).
  • eBay reviews all NOCIs and will take action as appropriate. This may include rejecting inappropriate or non-intellectual property related claims.

Issue in Detail

eBay is committed to protecting the intellectual property rights of third parties and providing a safe trading environment for its members. There are a number of ways that an owner’s intellectual property rights may be infringed. These include infringements of trade mark, copyright, patent and design rights.

Central to eBay’s anti-counterfeiting efforts is our partnership with over 40,000 registered intellectual property rights owners, through our Verified Rights Owner7 (“VeRO”) Program. The VeRO program was launched in 1998 and enables IP rights owners to report potentially counterfeit or otherwise infringing listings to eBay.

Intellectual property rights owners can join the VeRO program by completing a valid Notice of Claimed Infringement (NOCI) form. eBay can remove listings that are allegedly infringing intellectual property rights but is careful to check the details of all notices and may reject any claims that it does not believe to be sufficiently clear in  identifying an alleged infringement of intellectual property rights. The member who has created the listing is informed of the reason for their listing being removed, and if there is a dispute regarding the removal or lack of removal of a listing eBay encourages its members to resolve it directly with the intellectual property rights owner.

For more information, please visit the VERO Program Page.